At Insight Buddies, we believe smart businesses grow faster and stronger when they truly listen to the people they serve. One of the most overlooked sources of insight? Students. That’s where we come in.

Insight Buddies was founded on a simple but powerful realization: while working abroad on international research projects, we discovered that students in emerging markets aren’t just learners — they are keen observers, cultural translators, and natural analysts of local behavior. Their untapped knowledge holds extraordinary value for businesses seeking real market insights.

We bridge the gap between global organizations and bright local talent. Through our model, European companies can tap into high-quality, human-centered market research — faster, more affordably, and more authentically than ever before. Meanwhile, students gain paid opportunities, international exposure, and the chance to make a real-world impact.

Our mission is simple: to make market research more inclusive, accessible, and meaningful — one conversation, one student, one business at a time.